Digital Distribution

From solar panels to sustainable speakers. IFA previewed a complete sustainability story that bodes well for the smart home.

Excitement for extended reality devices (the catch-all term for virtual reality, augmented reality, and mixed reality products) reached a fever pitch early this summer, with announcements of long-anticipated new products from Apple, Meta, and others. The attention the category is receiving is rightfully earned — VR was the last hit product in tech, selling more than 9 million units in 2021 and 2022 — and all eyes are on this market to lead the consumer electronics sector out of its current sales decline.

Streaming is slowly but surely taking over football … that leaves the 50 percent of the US without true broadband with more limited viewing options.

IFA is over and Berlin can return to normal for a while. And while the tech innovations were small, there were hints of more exciting things to come.

It’s been three years since I attended a major trade show, but with IFA less than two weeks away, I’m starting to think about what to pack... and what to see. And my biggest concern? What if nothing has changed?

I dream of broadband data which is key to understanding current market trends and how they do – or do not – also apply to households on the other side of the digital divide.

Content was supposed to be king. But the mobile carriers have discovered that it’s a tough business to play in… not to mention an expensive one too.