One step at a time?
Fitness challenges are increasingly popular as we all worry about our health and wellness. But when these challenges just count steps, are they really a fair calculation?
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Fitness challenges are increasingly popular as we all worry about our health and wellness. But when these challenges just count steps, are they really a fair calculation?
Earth Day is nearly upon us and I was feeling relatively smug. I live in a eco-friendly apartment (for the U.S.), I recycle, and I even support a few environmental groups, such as The Plastic Soup Foundation. All is good in the world. Or at least it was...
A quick review of some of the wearables we saw at CES
Step counting stopped being enough a few years ago... but now even the most advanced smartwatches may not be enough without a strong services tie-in. We look at what we expect to see at CES 2021
The smartwatch market has seen a significant increase in ownership in the past six months, but sales have not kept up. This suggests older, previously discarded, devices are back in circulation setting for stage for a strong sales cycle ahead
As voice assistants continue to grow in adoption, and importance, how is consumer device purchase impacted? This short video explores the changing adoption of technology driven by voice assistant choice.
The wearables arena is dominated by smartwatches. But as the market evolves to a more health and wellness focus, is there an opportunity for alternative wearable devices?
31 percent of households in the US do not have broadband and that is causing a significant inequality in how we shop, do business and educate, especially during this pandemic. Based on our Rural America and Technology report, published last year, this short video (under 5 minutes) highlights the broadband issue and some of the consequences.
Google is getting serious about the wearables market with the announcement that it has agreed to buy Fitbit for $2.1 billion. The deal, which is still subject to regulatory approval, would make Google the largest wearable tech OEM in the U.S. from an ownership perspective as of Q2 2019 according to the NPD Connected Intelligence Industry Overview and Forecast.
The last couple of weeks have confirmed to me that there is a lack of compelling innovation in the consumer electronics space… at least right now. Phone and smartwatch launches have become small iterative enhancements rather than substantial innovations, while IFA, the large European consumer electronics show, was a muted affair with little to set the world on fire.