Event Report

The Week when:
- Amazon Deepens Streaming Bundle Strategy with New Five-Service Prime Video Package
- Prime Video Blends Entertainment and Commerce with Major Shop the Show Expansion
- Roku Doubles Down on Bundling as Streaming Enters Its Aggregation Era

The week when:
- Apple Raises Prices Again as Profitability Takes Center Stage
- Netflix Turns NFL Rights into a Commercial Venue Strategy
- Prime Video Expands Regional Sports Footprint with Major NHL Rights Acquisition

The week when:
- Peacock’s Latest Price Hike Signals Streaming’s New Profitability Era
- Peacock Expands Beyond Streaming with Loyalty Program
- ESPN Price Increases Reinforce the Growing Value of Sports in the Streaming Era

The week when:
- Disney and TikTok Forge a New Playbook for the Streaming Era
- Disney+ Accelerates Its Global Sports Strategy with Landmark Formula E Deal
- Google TV Freeplay Escalates the FAST Wars with 10,000 Free On-Demand Titles

The week when:
- Peacock’s YouTube Alliance Signals a New Era of Streaming Distribution
- HBO Max Reinvents Content Discovery with AI and Short-Form Video
- DAZN Lands New York’s Premier Sports Rights in Major Regional Sports Streaming Shakeup