Promotions Marketplace
Circana Connected Intelligence’s Promotions Marketplace report is a monthly updated tracker providing insights into a wireless carrier and national distributor's promotional incentive practices. The report provides a detailed list of all promotional activities captured via Circana’s retail and online store visits conducted on a periodical basis. Captured promotions are categorized (i.e., service plan, accessories, device discounts, BOGOs, Gift Cards, etc.) and dated (start date/end date) for easy navigation and analysis purposes.
Service Plans Marketplace
The Circana Connected Intelligence Service Plans Marketplace Report provides a complete view of all mobile broadband service plans offered by the nationwide postpaid and prepaid carriers. This report features each carrier's service plans on smartphones and mobile broadband products in separate tabs, which provides sectional navigation to postpaid and prepaid plans. The data is gathered from multiple sources (online and retail store surveys) during the last week of each month.
Key highlights from the July 2025 Marketplace Reports:
Mobile Device Marketplace
Circana Connected Intelligence's Device Marketplace report provides a comprehensive view of the US mobile device landscape through the online tracking of mobile phones and other cellular-powered products such as tablets and mobile hotspots. The monthly updated report provides device spec and pricing information on the aforementioned products available through all major postpaid and prepaid service providers' digital channels as well as national distributor outlets (including Best Buy, Walmart, Target online stores) and manufacturer direct online store of Apple.
Smartphone Sales June 2025
U.S. new smartphone sales through national retailer channels rose 7% year-over-year (YoY) in June 2025.
Mobile Week in Review
Smart Home Week in Review
The week when:
- This DJI Product Doesn’t Fly
- Nest Aware Subscription Prices Increase Again
Wearables Marketplace Report
The quarterly Wearable Marketplace report provides a detailed listing of the latest consumer wearable products that are in market, or expected to launch soon. The report tracks a wide variety of wearable product metrics and also provides useful infographics on the various wearable devices and device categories.
TV & Video Week in Review
The week when:
- Peacock raises prices
- Paramount+ inks South Park deal
- Comcast launching Xfinity StreamStore
Wearables Week in Review
TV Ownership & OS Trends - July '25
U.S. TV installed base trends, OS feature importance, TV replacement drivers and future purchase intent.